Analysis of the quality of dental clinic services in increasing patient satisfaction and interest in Re-Treatment at Ali Dental Care Tebing Tinggi

Dental and oral health is an essential aspect of overall health. However, quality dental health services in Indonesia, especially in remote areas, still face many challenges. The quality of service in dental clinics significantly affects patient satisfaction and interest in re-treatment. This study uses a quantitative approach with a cross-sectional analytical design to examine the influence of dental clinic service quality on patient satisfaction at Ali Dental Care Tebing Tinggi. Data was collected through a questionnaire distributed to 290 respondents who were incidentally selected from the patient visit population. Data analysis used the Chi-Square test to identify relationships between variables and logistic regression to measure the influence of variables on patient satisfaction. The results showed that variables such as reliability (p-value = 0.015), assurance (p-value = 0.010), display (p-value = 0.020), responsiveness (p-value = 0.012), and empathy (p-value = 0.025) had a significant relationship with patient satisfaction, with a p-value ≤ 0.05. The reliability variable had the highest odds ratio of 3.202, which suggests that an improvement in this aspect can increase patient satisfaction by up to 3.2 times. These findings emphasize the importance of improving the quality of services through coordination between the government, educational institutions, and the community. This research is expected to provide helpful input for clinic management in improving service and patient satisfaction and contributing to developing science in dental health.